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Blitzscaling: Lightning-Fast Startup Growth—Origins, Framework, and Indian Success
In a recent podcast of mine I talked of this business growth concept for scaling startups, let us delve into the concept a little further here: What is Blitzscaling? A strategy popularized by Reid Hoffman and Chris Yeh in their book “Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies.” Prioritizes rapid scale over operational efficiency, especially in winner-takes-all markets. Rooted in the Silicon Valley success stories of Amazon, LinkedIn, Face
Uma Writes
Nov 142 min read
What is Bowling pin strategy in marketing?
The Bowling Pin Strategy in Marketing
Uma Writes
Oct 132 min read
How to Apply 0-30-60-90 Strategy Marketing Plan : Lessons from Early-Stage Startups
How to Apply the 0-30-60-90 Day Marketing Plan — Lessons from Early-Stage Startups
For startup founders and D2C brand leaders, marketing moves fast. The 0-30-60-90 day plan is a strategic approach to build momentum, test ideas, and drive results efficiently. Let’s break down this popular framework and learn how to avoid common missteps, using insights from Uma Talks: The Marketing Podcast.
Uma Writes
Sep 232 min read
India’s Festival Economy: Growth & Digital Shift
umaraghavan.com India's Festival Economy: A Decade of Growth and Digital Transformation India's festival economy has grown robustly from...
Uma Writes
Sep 102 min read
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